Altru Ideas

Track renewal notice response rates

Altru has very robust reporting for appeal mailing response, but almost nothing for renewal response. We've been targeting membership retention as a key growth area, and are beginning to do split testing with our renewal notices. It would be fabulous if I had a report like the appeal mailing performance report that would show the renewal notice packages sent to different segments and their respective renewal rates.
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  • Jan 4 2016
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